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Ford's New Powerstroke: A Design Breakthrough

In mid-September , on schedule and to strong reviews, Ford unveiled the new Super Duty pickup—powered by Project Scorpion's engine—at the Texas State Fair. Gryglak had shown that the classic skunkworks model pioneered by Lockheed Martin (LMT) in the 1930s could help Ford protect its flank, in this case the highly lucrative market for contractor-grade pickup trucks. "We have a good product-development system," Gryglak says. "The key was to respect what we have and the people who run it, deconstruct it a bit, and make it better to suit our target."

Friday 16 October, 2009 03:11 PM

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"A good scientist is a person with original ideas. A good engineer is a person who makes a design that works with as few original ideas as possible" - Freeman Dyson